About us

Wilkins Avenue AR is a leading creator of premium Augmented Reality (AR) experiences for brands, both in-store and online. We use digital technology to re-enchant the physical world.  We have notably created “Out There”, the biggest location-based AR experience ever made, which we presented at Comic Con Paris. We have also designed the first augmented livestream solution in the world.

We work with high-profile brands to redefine the online and offline shopping experience with an emphasis on emotion, narration and the connection between the customer and the brand.

Our technology and unique creativity can be applied to any type of device, from smartphones to AR headsets.

Our clients & partners :

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Creating unforgettable experiences


We are digital AR storytellers.

Our physical world being more and more inextricable from the digital world, we use Augmented Reality (AR) to bring a touch of magic to reality, to make every moment unforgettable and to make the impossible, possible. We bring narrative, awe and enchantment to any product or location.

We believe in powerful narration, able to convey joy and surprise, and able to strengthen the emotional connection between customers and retailers.

Wilkins Avenue AR is an award-winning studio specialized in retail-tainment and retailverse. Our team of 3D designers, engineers, developers, scriptwriters and visual artists proved themselves by working with major brands such as L'Oréal, TF1 and Reed Exhibitions, and worked on successful feature films such as Minions and Despicable Me.

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technological solutions


Reinventing the online and offline shopping experience thanks to Augmented Reality.

Our proprietary technology turns any physical location and product into a never-before-seen experience and brings that magic to customers at home. We create interactive and spectacular animations superimposing 3D contents onto the real world to enchant it and revitalize retail in the post-Covid era.

We also offer augmented livestreams in exclusivity, enabling brands to showcase their products with an unparalleled immersion : spectators are integrated into the live stream as avatars and can interact directly with the presenter. The magic of Augmented Reality transforms the discovery of products into an unforgettable experience.


AR shopping experience


From Entertainment to Retail, Fashion & Luxury


AR experiences are the future of Retail.

Today, brands have to integrate an omni-channel approach to improve their customers’ shopping experience and reach them both online and offline, on mobile, social networks and now in the Metaverse.

At Wilkins Avenue AR, we leverage our expertise in entertainment and innovation to offer unforgettable experiences to your customers and strengthen their connection with your brand.


Our experiences are designed to take place both online and offline to reach as many people as possible and to match the habits of younger generations, who ask for fun, authenticity and social interaction.

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Thanks to Wilkins Avenue AR’s technology, we can bring our flagship store to life and create an even stronger connection between our brand and our customers.

Wilkins Avenue AR's Spatial Computing experience introduces a new way to promote products. Thanks to Augmented Reality, the possibilities to renew the customer's experience are endless.

Julie Audouin-Urdangaray

General Manager, Lancôme France

Stevens Jacquot

Head of Innovation Showroom, TF1


We created a unique Metaverse experience thanks to Wilkins Avenue AR.

Guillaume Rolland

Head of Innovation, Maison Berger Paris - Emosia Group


Seen in the media 


A universe of new experiences


Taking AR to the next level


Latest News




La Defense - Tour Coeur Defense
110 Esplanade du Général de Gaulle

92400 Courbevoie



11301 West Olympic Blvd #681
Los Angeles, CA 90064


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