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Lancome flashship Store in Paris activation with Augmented Reality
Lancome logo
L'Oréal logo

This experience took place at the heart of Lancôme’s Flagship Store on the prestigious  Avenue des Champs-Élysées in Paris.

It highlighted Lancôme’s commitment for sustainable development, while taking up the challenge of reinventing retail in the Covid era thanks to Augmented Reality. This experience was deployed on Magic Leap AR headsets and iPad, and broadcasted live on the store’s giant screens.


Lancôme Paris


Magic Leap, iPad

Lancôme Paris Flagship Store
Interactive AR Experience

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